Your mistakes are NORMAL! (membership)

mistakes are normal

Mistakes can work for you – or at least not drag you down.  It is absolutely normal that we make mistakes when growing and running our practices. Whether it’s in spending money, managing client r… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, log … Continue Reading …

Making sure you have enough NEW clients (membership)

enough new clients

There will always be a need for new clients in your practice . . . even if your retention is top notch!  There are all sorts of very good reasons to “lose” clients (along with not-so-good reasons). … This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. … Continue Reading …

Short-term gain vs. Long-term client relationships (membership)

massage practice

This is a delicate balance to strike.  And when you are in the growth stage of your practice this dynamic can feel extra tricky. When you have pressing bills to pay . . . When it seems like m… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join … Continue Reading …

Branding Won’t Save (or even build) Your Practice (membership)

branding

Woah!  WHAT do I mean by THAT?  Isn’t branding like the holy grail of all business everything?  You would think so by listening to marketers and other people who don’t actually know how to run a mas… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. … Continue Reading …

Money as a marker (membership)

money as a marker

There is SO MUCH judgmental language about money in this world.  The vast majority of the time, I see money talked about in binary terms: it’s good, it’s bad, it’s neutral, there’s too much, there’s… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, log … Continue Reading …

Shifting your perspective from practitioner to client (membership)

perspective

As business owners we MUST be able to look at and understand our work from our clients’ perspective.  This is usually one of the hardest-to-learn yet most essential skills to get in hand. Whether… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, log in … Continue Reading …

How to avoid a failed practice (membership)

avoid a failed pratice

There are few things more disappointing than feeling that you have to close your practice because you just couldn’t make it work.  Of course, there are lots of different reasons to close a practice,… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, log in … Continue Reading …