#1: Massage Practice Myths – Discounting Prices

Starting and building your massage practice is seriously big and important work.  And, over and over again, I see excellent massage therapists falling into the three traps we’re going to talk about over the next three posts. I believed these three myths myself when I was in the beginning stages of my practice nine years … Continue Reading …

Most People Give Up . . . I Did!

You may have heard elsewhere that in order to do something big (starting your own massage practice, anyone?) you have to DECIDE to do it.  Like, really decide. And that’s true. But it’s not the whole truth.  At least, not the whole truth according to Isabel. If you’re going to run your own successful practice … Continue Reading …

Money in Your Massage Practice

Your income is too important to fly by the seat of your pants. And yet, getting square with money in your massage practice can seem like trying to hold onto a writhing, yowling cat who seems determined to throw itself in front of a moving car.  By which I mean, getting a grip on this money issue often … Continue Reading …

Build Your Massage Business NOW

I have found through the years that the biggest obstacle for most massage therapists who are building their practice is . . . confusion. There is a lot going on in this world.  There is a lot going on in our communities, in our lives, in our heads and hearts.  And with all of that going on, … Continue Reading …