3 ways to stay consistent with your prices and policies (membership)

stay consistent with prices and policies

There are few things more off-putting to clients than confusion. If they feel confused about your prices or policies because you’re not consistent, it can lower your client’s overall satisfaction, and therefore your retention rate. In today’s final membership post, I give you three ways to make sure you’re staying consistent so you and your … Continue Reading …

2 skills for focus and momentum (membership)

your massage practice

How are your New Year’s intentions/goals for your massage practice going? Now is usually the time where folks start to lose focus and momentum and wonder if they should give up. In today’s post I talk about the two things I still make sure to do so that I can keep the momentum in my … Continue Reading …

3 rules for handling yourself when things don’t go to plan (membership)

clarity.plan.action.

It’s gonna happen . . . probably a lot. When you’re growing your practice, there will be glitches, problems, things that stall you and/or make you want to tear your hair out. That’s just part of it. Growing your practice is a learning process and there are some highly regarded studies that show we learn best when . . . Continue Reading…

This morning – ask us questions!

massage therapist podcast episode

Amber Cook and I will be recording our podcast episode live this morning! We start at 10:00am Pacific. (That’s just 2 hours from now!) Click here to join us. Join us to listen in and ask your questions about how we have kept our individual full-time practices strong over more than a decade as we’ve … Continue Reading …

3 strategies for awkward client interactions (membership)

your massage practice

It happens! Clients come in for a session and you’re not sure how to navigate the difference between your personalities. No problem. A huge part of learning to really own your practice is learning how to handle yourself professionally . . . even when it’s so awkward it makes you sweat. (Note: I am not … Continue Reading …

New podcast episode!

it's work to run a massage practice

Whoops!  I forgot to tell you about this last week . . . Amber Cook and I recorded another episode together all about how running a massage practice is actually work.  (If you’re reading this via email, click through to see the episode player.) I know that talking about the “work” of it all can … Continue Reading …

How do you talk to clients about returning? (membership)

return massage clients

If you want to have a thriving massage practice, you need to be able to talk to your clients about coming back for more sessions . . . after every single session. This does NOT mean you launch a sales pitch after every session.  And it definitely does NOT mean you should be pushy or … Continue Reading …

Podcast – a conversation about client retention

massage client retention

Last Friday’s podcast episode with Amber Cook of healingwaze.com got real deep, real fast!  (If you’re reading this via email, click through to see the episode player.) As you have so often heard me say, to have a full massage practice for the long term you need to be able to retain clients consistently.  What … Continue Reading …