Shifting your perspective from practitioner to client (membership)

perspective

As business owners we MUST be able to look at and understand our work from our clients’ perspective.  This is usually one of the hardest-to-learn yet most essential skills to get in hand. Whether… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, log in … Continue Reading …

OWN your specialty (membership)

specialty

Yes, indeed, you need to be able to talk about your work in terms of your specialty.  This will help your practice stabilize so much faster.  It will also help ensure you are attracting clients who … This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. … Continue Reading …

Where to look for great referral partners (membership)

referrals

I say it all the time . . . having the right referral partners can establish 60% of your practice.  And there are always questions about how, exactly, to find those “right” partners. I’ve heard m… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, … Continue Reading …

Getting and handling a sudden influx of clients (membership)

influx of clients

I’m front-loading some extra blog posts this week for all of you “early adopters” of the blog membership! Today’s post can make your practice growth a lot less stressful.  When you’re growing you… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, log in here.)

3 Ways to Get Clients From Community Events

Have you been showing up in your community (or been thinking about it): with your chair, to give free talks, giving open houses, etc. and that effort hasn’t quite been turning into real clients? Then, this is the mini-class for you! I cover the most important things you can do to make sure your time and … Continue Reading …

The #1 Dirty Little Secret of a Successful Massage Practice

Click here to get your #1 Dirty Little Secret Worksheet Podcast version: I know that these serious secrets to success often seem boring.  It seems like the secrets to success should be much more exciting, world-bending, fantastic, etc.  But the reality is that it really is this simple. If I had to guess, I would … Continue Reading …

Video #3: Don’t Overcomplicate It – Your Massage Marketing

Click here for your Massage Marketing Worksheet. Here is your third video in this series!  It’s so important to know that ‘marketing’ is not a dirty word – and that as a massage therapist, there are some very specific ways of marketing that will grow your practice fastest. I see a lot of massage therapists … Continue Reading …

Video #1: Don’t Overcomplicate It – The Massage Business Plan

Here is your Massage Biz Plan Worksheet. When you became a massage therapist, I highly doubt you had in mind a complicated business that you wanted to run.  More likely, you had your license, an office, table, linens, lotion and lots of hope. Everywhere I look, there are instructions for starting your massage practice that … Continue Reading …