Short massage business videos

massage business videos

I’ve started a series of short (under 3 minutes each) videos as I ramp up for our OYP start date in September! Here are the first four . . . Preventing burnout: Boosting productivity: Why Specialization Matters (2 videos!): Have a question you’d like me to address in an upcoming video? Just let me know … Continue Reading …

Q&A Podcast Episode!

massage business Q&A

In today’s episode I answer questions about: Selling products in your practice and how to decide whether you should How to respond if clients are reluctant to write a review for you because they don’t want your schedule to fill (so they can get in whenever they want), and Chatty clients pushing session time to … Continue Reading …

3 times when it’s ok (even good!) to offer a free session (membership)

massage table

There aren’t many times when I suggest offering free (or even discounted) sessions. But there are times when doing so can directly build your business. In today’s post, I talk about each of those three times and why it can be so helpful to your business and to client retention. I think it’s important . . . Continue Reading…

3 ways to get new clients (membership)

get new massage clients

Bringing in new clients is a must-have. Whether you’re just starting out and have one client or you have a solid client base but want to grow it, today’s post is for you. And I can’t let this post go without this note: remember that it stinks to constantly be on the “I need new … Continue Reading …

3 ingredients for creating the right processes in your massage practice (membership)

massage practice processes

Having strong processes in place in your business: helps keep you out of overwhelmbroadcasts your professionalism to potential and current clientscreates flow and momentum in the growth of your practiceis just good business Your processes matter (it’s why I harp on them so much!). :} In today’s video I talk you through the three essential … Continue Reading …

3 strategies for awkward client interactions (membership)

your massage practice

It happens! Clients come in for a session and you’re not sure how to navigate the difference between your personalities. No problem. A huge part of learning to really own your practice is learning how to handle yourself professionally . . . even when it’s so awkward it makes you sweat. (Note: I am not … Continue Reading …

New podcast episode!

it's work to run a massage practice

Whoops!  I forgot to tell you about this last week . . . Amber Cook and I recorded another episode together all about how running a massage practice is actually work.  (If you’re reading this via email, click through to see the episode player.) I know that talking about the “work” of it all can … Continue Reading …

Massage marketing for the holidays (membership)

holiday massage marketing

It’s tiiiiiime!!!  As business owners, we have to be ahead of the “holiday” curve.  Most massage therapists I talk to want to sell gift certificates during the holiday season – and lots of them! In today’s video I go through the specific timeline (and tools) I’ve seen work best for the massage therapists who actually … Continue Reading …