Are you beginning and ending your sessions on time? (membership)

begin and end massage sessions

I know this can seem like a bit of a no-brainer, but there are a couple of really deep issues at play here.   It is hard to overstate (as you will hear in the video) how far reaching this one “small” issue can be. And don’t worry, I’m not here to judge!  If you’re pretty … Continue Reading …

Final week!

your massage practice will change your life

It’s the last week to get the crazy good discount on the Massage Practice Tune-Up All-Class package!  Don’t let this pass you by.  The sale ends this Friday and then the package goes back up to it’s regular price. As many of you know, I’m not a huge fan of discounting my work – but … Continue Reading …

What to do when you get it wrong with a client (membership)

your massage practice makes a difference in the world

Due to technical difficulties this week’s post is a blog post instead of a video! No one escapes making mistakes with clients.  Sometimes it’s a simple billing error or miscommunication about pricing.  Sometimes the client is uncomfortable (too cold, too hot, not enough bolstering, too much talking on your part, not enough checking in on … Continue Reading …

Accepting client payments (membership)

money in massage business

HOW you accept client payment and HOW you talk to clients about your massage prices in session is so, so, so important! HOW we talk about and accept payment is a huge part of how we manage our client relationships.  Hesitation on your part can create hesitation in your clients, or at least a little … Continue Reading …

What does it mean for massage clients to be “excited” to work with you? (membership)

massage clients

In today’s online world there’s a lot of emphasis on having clients be “excited” to work with you.  But what does that really mean? As massage therapists, we’re not necessarily looking for a single kind of excitement from prospective or current clients.  In today’s video I talk about what those different kinds of excitement can … Continue Reading …

If you want a full massage practice you MUST follow up with clients (membership)

full massage practice needs follow up

Effective follow up with your massage and bodywork clients is essential. And most practitioners aren’t doing it very well. Either they’re not following up at all, or they’re using automated or impersonal follow-ups. In today’s video I talk about the essential elements of client follow-up (HOW to do it). Because, so often, even once practitioners … Continue Reading …

No amount of online exposure can replace strong referral relationships (membership)

referrals in a massage practice

Woah!  I know in today’s online climate that can sound like a crazy thing to say.  But it’s true. In today’s video I talk about the two reasons online exposure simply cannot replace in-person referrals for a thriving massage practice. I also know there are a lot of questions out there about how to create … Continue Reading …

Can you build a practice WITHOUT social media? (membership)

build without social media

YES!  You can build a full, thriving practice without social media.  And not just because I did it when social media was barely a thing . . . also, because I just had a friend (last year) build her practice to full-time in 7 months and she doesn’t use social media at all. Why would … Continue Reading …