No amount of online exposure can replace strong referral relationships (membership)

referrals in a massage practice

Woah!  I know in today’s online climate that can sound like a crazy thing to say.  But it’s true. In today’s video I talk about the two reasons online exposure simply cannot replace in-person referrals for a thriving massage practice. I also know there are a lot of questions out there about how to create … Continue Reading …

Mark your calendar

academy class

As a community building exercise for 2018, I’m going to host four online gatherings for MTs building their practices . . . for free! We’ll gather in a structured environment to set intention, get feedback on what we’re working on, and revel in our community. Time will go fast and I hope you’ll leave each … Continue Reading …

I have a confession

isabel spradlin

My confession is this: I’m not interested in entertaining you.  And not because I don’t like you!  I’m just not an entertainer. I know that in the current online landscape people are often looking for soundbites, easily digestible how-to information, inspiration, entertainment, constant movement.  But, that’s just not my personality – in fact, that kind of … Continue Reading …

4 Rules of FB Ads for Massage Therapists

Are you boosting posts or running FB Ads for your massage practice? Maybe you’ve been thinking about it but are feeling a bit intimidated by getting started? I get it. FB Ads can be powerful, but they can also quickly turn into a huge drain on your bank account if you don’t have yourself set … Continue Reading …

Video #3: Don’t Overcomplicate It – Your Massage Marketing

Click here for your Massage Marketing Worksheet. Here is your third video in this series!  It’s so important to know that ‘marketing’ is not a dirty word – and that as a massage therapist, there are some very specific ways of marketing that will grow your practice fastest. I see a lot of massage therapists … Continue Reading …

Video #2: Don’t Overcomplicate It – Your Massage Website

Get your Massage Website Worksheet here. You have enough to do.  Don’t waste your time over-designing or over-building your website.  Here, I talk about the most essential things your massage website needs in order to reliably bring in your ideal clients. If you’re worried about whether you should be blogging more (or at all) or … Continue Reading …