Can you build a practice WITHOUT social media? (membership)

build without social media

YES!  You can build a full, thriving practice without social media.  And not just because I did it when social media was barely a thing . . . also, because I just had a friend (last year) build her … This is a membership-based post.  Not a member yet?  Get access for only $5 per … Continue Reading …

Short-term gain vs. Long-term client relationships (membership)

massage practice

This is a delicate balance to strike.  And when you are in the growth stage of your practice this dynamic can feel extra tricky. When you have pressing bills to pay . . . When it seems like m… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join … Continue Reading …

Client Retention – respecting clients’ discomfort (membership)

client retention

When you have serious skills to offer as a massage therapist, it is soooo tempting to expect clients to be 100% on board with you. Too often, we (yes, myself in those early years!) dismiss or get gr… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join … Continue Reading …

Who you should be spending your time with (membership)

isabel spradlin

When you are in the big growth stage of your practice, it is tempting to ONLY spend time with others who are at the same stage.  But if you want continued inspiration and faster growth, you will wan… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join … Continue Reading …

Where to look for great referral partners (membership)

referrals

I say it all the time . . . having the right referral partners can establish 60% of your practice.  And there are always questions about how, exactly, to find those “right” partners. I’ve heard m… This is a membership-based post.  Not a member yet?  Get access for only $5 per month!  Join here. (Members, … Continue Reading …

Is there too much competition to have a full practice? (membership)

competition

This is a question (or a fear) I hear a lot.  In this video I talk about why it matters to have a firm handle on this answer.  I also talk about how to work with this issue of competition in a way t… This is a membership-based post.  Not a member yet?  Get access … Continue Reading …

I have a confession

isabel spradlin

My confession is this: I’m not interested in entertaining you.  And not because I don’t like you!  I’m just not an entertainer. I know that in the current online landscape people are often looking for soundbites, easily digestible how-to information, inspiration, entertainment, constant movement.  But, that’s just not my personality – in fact, that kind of … Continue Reading …

Video #3: Don’t Overcomplicate It – Your Massage Marketing

Click here for your Massage Marketing Worksheet. Here is your third video in this series!  It’s so important to know that ‘marketing’ is not a dirty word – and that as a massage therapist, there are some very specific ways of marketing that will grow your practice fastest. I see a lot of massage therapists … Continue Reading …